Diageo Shieldhall
The Brief
Diageo Shieldhall produces approx. 27 million cases of Scotch Whisky each year and supplies to 180 countries around the globe. The site has seven high-speed bottling lines and employs over 600 people. Opened in 1979, Diageo Shieldhall needs refreshing and rebranding to make it more engaging for staff to work in and to welcome visitors.
Our Approach
Partnering with Diageo globally to help bring their brands and identity to life in their offices and sites, Altadicta has worked on numerous sites in Scotland. Phase 1 was to rebrand the office space and as Johnnie Walker is their Number 1 whiskey brand, we used these designs to bring the offices to life including making their office kitchen look like a Cardhu room. Phase 2 is near completion which is refurbishing and rebranding the employee journey from entrance to work to the bottling plan – their everyday ‘ liquid ‘ journey.
