Altadicta launches a new campaign for Papa John’s
Papa John’s has launched a new corporate website for internal and external stakeholders as a way to share their latest news, careers and franchise opportunities.
Altadicta was appointed with the role to promote the new corporate website through the creation of a teaser campaign.
How did we achieve this?
We created a new brand identity for the corporate website to be utilised in the teaser campaign and across all social media channels.
To create engaging content for the campaign, we analysed Papa John’s latest statistics, employed product wordplay and focused on the values of the brand.
In addition, we strategically analysed the best platforms and channels to reach our target audiences to showcase the new website.